Just as the technology to create has become more widely available, so too has the means of distribution. Social platforms are now allowing brands and individuals to broadcast their own content. But with the capability comes the expectation, so now is the time for brands to get on board. This guide is designed to help you direct your efforts where they can find the most effective return.
Here are all the reasons that you should steer your team towards video as the centerpiece of this year’s social strategy. Plus the stats you’ll need to convince them.
So, go on. Lead fearlessly you bold marketer!
Download our guide to learn how you can make video the star of your social strategy
The competition for compelling video content is tighter than ever. Agencies are expected to be leaders in the digital space and in order to lead your clients effectively, you need world-class data to validate your campaigns. ICX Media can help you guide your clients with confidence.
With an ICX subscription, you’ll gain self-service access to:
Rich data about your clients’ existing content and audiences, including interests and sentiment
Discovery of competitor and peer audiences, including ability to identify white space opportunities
A network of more than 1 million independent video creators, from social influencers to video pros, to help you create and scale your data-inspired videos.